
Work
anderson tuftex
Elevating livable luxury through photo and video production and catalog design for Anderson Tuftex.
Dutch Boy came to us with a unique proposition: to reinvigorate a well-known but tired brand by creating a dynamic and engaging in-store merchandising system aimed at a new generation of customers, the all-important millennials.
What resulted was a reinvented, revitalized brand that serves as the cornerstone of a 360-degree consumer experience tailored to a new DIY generation, while still satisfying the needs of the core functional paint shopper. Out of this rebrand also came tangible assets such as a brand identity (including logo and marks), fixture and design merchandising, store wayfinding and promotional signage, corporate sales strategy, and internal and store-employee training guides.
Elevating livable luxury through photo and video production and catalog design for Anderson Tuftex.
How core consumer values are influencing the evolution of electric vehicles.
Our clients include some of America's favorite home goods and fashion brands. We help brands develop meaningful customer relevance and engagements.